How to Start a Powdered Drink Mix Business in Nigeria: Costs & Formulas Remember those days as a kid? Coming home from school, and a cool glass of powdered juice was all you needed? Powdered drinks are still big in Nigeria. They are cheap and easy. This is great for entrepreneurs. Want in? This guide has a step-by-step plan to launch a powdered drink mix biz. You'll learn about costs and how to make tasty formulas. Market Research and Opportunity Analysis To start, you need solid research. It's important to understand the powdered drink scene in Nigeria. What do people want? Who are your rivals? What trends can you use? Answering these questions sets you up for success. Identifying Target Market and Consumer Preferences Think about who will buy your drinks. Is it students? Maybe low-income families? Or are health nuts your customers? Each group wants different flavors and ingredients. Some like chocolate, others like vanilla, or maybe local fruits. Do some digging. Su...